Sagetech is a specialist manufacturer of panel saws, used in cutting sheet materials such as plywood, plastics and non-ferrous metals. The company wanted to publish press releases illustrating the value of its saws to its customers, but lacked the time to create these and manage relationships with the media.
For several years, Adrian has researched and written press releases on a wide variety of Sagetech's customers, showing how they use the company's tools. For each release, Adrian visits the customer to interview them and take photographs, then writes the release and submits it to the industry press. He manages Sagetech's relationships with the press and handles the upload of releases and clippings to the company's website.
Click here or on the image to the left to see one of these press releases, and an example press clipping. This will open in a new window – please close it to return to this page.